The Fame Monster is Lady Gaga’s sophomore album that is the successor to her debut The Fame. This album is originally supposed to be an EP for The Fame but was too expensive, and then released as an album. The album debuted at number 1 and has sold over 6,000,000 copies. I usually digitally get my music, so I was unsuccessful on getting a first hand perspective of the digital, so I browsed the Internet for one, for when I analyze it for my media project. The album cover is Lady GaGa on the cover with what seems to be blonde hair, and a black jacket covering her face, which actually seems gothic somehow. It is a photo which has been taken by Hedi Slimane , who is a male French fashion designer, which makes sense as to why the original over looks like a model photo shoot. Lady GaGa is seen directly into the audience, using direct mode of address to make capture the attention of the audience. This album cover is in black and white because the intention of the album was to show the darker side of the fame, and black and white photography has often been said to be the epitome of photography that highlights emotion. It is almost as if she is highlighting her enigmatic demeanor. The background is very plain and clean, to highlight her work ethic and her self-perception of her art. Her Deluxe edition cover is actually not too much different apart from the fact that it is Lady GaGa in a black wig, and black mascara streaming down her face, almost as if to indicate the real darkness of the album, and it almost seems as if it is an intertextual reference to ‘The Ring’. The album case for the digipak deluxe edition is quite intriguing. Instead of the traditional plastic case, this one has a puffer cover and when unraveled there is many more photo’s from the photo shoot with Hedi Slimane, it is almost as if they are highlight her artistic sense of direction in both aspects. The digipak also contains two CD’s for the deluxe edition, which is very good and unusual at times. There is a booklet, which has many photos of Lady GaGa, which almost seem as if they are fashion shots, and it also contains detailed information about the individual songs, such as songwriting and production credits. The photos within this album photographed are clean cut and organized like the fashion industry.
This is the cover of music magazine Billboard that interviews Lady GaGa at the time of the release of The Fame Monster. I felt that this was a relevant part of the music video so that I could see how it was promoted. This image opposes the theme of her album, which is darkness, and this is quite bright, possibly to highlight a lighter hearted part of her music. Billboard is a highly respected and recognized company that promotes artists, and one that could make or break artists.
I felt it relevant to add the trailer of the album to see how it was promoted on television, and they did it quite well. It showcased some of her music videos, which heavily focus on fashion, aswell as songs that are catchy, and features Beyonce, which alone can also bring Lady GaGa an audience from Beyonce’s fan base. It also has quotes from famous companies such as rolling stones. Rolling Stones magazine company have such an influence, that if they say an album is good, many people will instantly take their word for it and buy the album. This makes Lady GaGa gain an audience from supporters of the Rolling Stones franchise. From this video I have also discovered that this album comes with a collectors edition.
From this video I have also discovered that this album comes with a collectors edition which is the size of a photo album, consists of a hardback, double sided poster, a special message from LADY GAGA, artistic pages and more photo shoot photographs, many notes and many little booklets, all embedded within the album type book that has a mirror on the front of it. A Lady GaGa bookmark is also included within, as well as 3-D glasses for 3-D posters. It also contains what seems to be a piece of her wig, and costs $90. All in all it is an art book that contains many goodies for collectors and Lady GaGa fans.
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